Matt Cardle - When We Collide live at NTAs 2011

At the recent NTAs, X Factor winner Matt Cardle delivered another sterling rendition of his record-breaking #1 coronation single When We Collide. He still proves that he's got an amazing instrument, nailing everyone of those ginormous notes, high upper range is properly glorious, if I'm being honest. Of course, there's still much to prove - for he doesn't seem like the kind of artist that could do really, really well outside of the UK. Oh well. At least he's one of the best, if not the best male vocalist The X Factor has found.

Big News: Cheryl Cole nabs two nominations at this year's BRIT Awards!

The BRIT Awards have finally released their nominations and the multi-platinum selling X Factor judge Cheryl Cole has managed to nab two nominations for British Single for her swell pop tune future classic Parachute and British Female Solo Artist. Jessie J has also won BRIT's Critic's Choice, while Alexandra Burke, The Wanted and Matt Cardle have all managed to get a nod for All Night Long, All Time Low and When We Collide respectively in the British Single Category.

Check out the entire list of nominations: HERE

Matt Cardle - When We Collide [Music Video Premiere]

Last year's X Factor single The Climb, covered by 2009 champ Joe McElderry wasn't able to nab the Christmas #1, but reports have indicated that Matt is storming the charts and is on course to collect the Christmas #1. The music video has just premiered and as always, is a montage of his X Factor journey. Let's just hope his career goes more of the way of Leona Lewis and Alexandra Burke than Shayne Ward and Joe McElderry (who was unfortunately ruined by an overproduced first single).

Matt Cardle new track: When We Collide

After a couple of years where X Factor judge Cheryl Cole had one of her acts take the eventual crown, this year's X Factor winner was from the Boys' Category, Matt Cardle, mentored by Dannii Minogue. Matt Cardle to The X Factor, to me, is like what Lee DeWyze is to American Idol. First off, there's the paint store background, secondly, it's the singer/songwriter vibe he's giving off. We've seen how Lee DeWyze has done in the States, and if I'm being honest, Matt might suffer the same fate. First off, he's incredibly hard to market, and he needs something groundbreaking/really good if he wants a lasting, successful career.

In a world where pop music seems to be dominated by the do-it-alls (Beyonce), outrageously wild acts trying to outshock each other (Ke$ha, Gaga), coulourful/vibrant/fun (Rihanna, Katy Perry), Matt (and Lee) will be tough to market. We'll see if Simon Cowell can market him right.

On the other hand, Matt may have beaten Rebecca Ferguson, One Direction and Cher Lloyd, but don't dismiss the latter three just yet. Rebecca is a shoe-in for Simon Cowell's record label. She has a beautiful tone to her voice, looks gorgeous, and is humble. But her voice is a problem as well. The beautiful tone in her voice only masks one thing, she doesn't have a wide range (in fact, any range at all). Plus she doesn't seem to have a lot of personality.

One Direction.. Oh dear. The boys we'd all love to hate. But Simon is definitely going to sign them, they're going to do well, sell millions of records, the tweeners will go mad etc. They'll be fine.

Cher Lloyd? She's a little grating to watch sometimes. And she comes off as a bit cocky. Actually not a bit, very cocky. But she's interesting to watch. I'll leave it at that.

Nevertheless, check out Matt's debut single When We Collide below.

Download Link: HERE
Download Link 2: HERE
Download Link 3: HERE